The skateboarding world was buzzing when Jenkem finally secured an interview with the elusive Steve Rocco, a true pioneer of the sport. This isn’t just any interview; it’s a deep dive into the mind of a man who shaped skateboarding as we know it. If you are into skateboarding, this interview is a must-read.
Steve Rocco wasn’t just a skater; he was a visionary. He was a key figure in the 70s, 80s, and early 90s skateboarding scene, pushing boundaries and influencing the culture. As the owner of World Industries, he spearheaded the street skating movement, working alongside some of the era’s most talented skaters. World Industries revolutionized skateboard design with innovative board shapes and established a unique business model. They also cultivated a “fuck you” attitude that still resonates within skateboarding today.
After selling World Industries in 2002, Steve Rocco essentially vanished from the public eye. He became a mythical figure, intentionally keeping his distance from the spotlight and the skateboarding industry. For years, Jenkem tried to reach him, leaving countless messages and familiarizing themselves with his voicemail.
Just when they were about to give up, Steve Rocco broke his silence. He announced his return to skateboarding by joining Sidewalk Distribution, a company known for brands like Jacuzzi Unlimited, Opera, and Slappy Trucks. This news was the perfect opportunity for Jenkem to finally land an interview.
After many years of persistent effort, Jenkem finally got their chance. This interview revisits the glory days of World Industries, discusses the sale of the company, explores what Steve Rocco has been up to since 2002, and examines what he brings to the skateboarding scene in 2024. This interview is a milestone for Jenkem and a crucial piece of skateboarding history.
This long-awaited conversation offers fans an exclusive glimpse into the life and mind of a skateboarding icon. Steve’s impact on the sport is undeniable. His return is more than just a comeback; it’s a continuation of the innovative spirit that he has always embodied.
Screenshot of the interview with Steve Rocco
The interview also delves into Steve Rocco’s perspective on the current state of skateboarding, offering valuable insights from someone who has witnessed its evolution firsthand. His views on the industry and its future are both insightful and thought-provoking.
Another view of the interview setup
The team behind this interview included Ian Michna, Max Seeger, and Alex Coles, all of whom are respected figures in the skateboarding media. Their dedication and persistence in securing this interview highlight their commitment to preserving and sharing skateboarding history.
A different angle of the interview
This interview is a reminder of the importance of acknowledging and learning from the pioneers who paved the way for the skateboarding scene we know today. Steve Rocco’s journey is a testament to the transformative power of skateboarding. His legacy continues to inspire skaters worldwide.
In conclusion, Jenkem’s interview with Steve Rocco is not just a look back at the past but also a glimpse into the future of skateboarding. It’s an essential piece for anyone who wants to understand the sport’s roots and where it might be headed. The interview is a celebration of a true skateboarding legend.
